Condition the Buyer’s Mind

This is SUCH an easy win.

Add these lines in right before you hit on some of your value props -

"You'll love this part.."
"This is my favorite feature..."
"Wait until you see this.."
"Our customers love..."
"Something super cool..."
"Here's our most popular..."
"You ready for this..."

There are so many of these, so don't think you'll ever run out.

This is so simple and SO powerful at the same time.

Ultimately, you are conditioning the prospect's mind to really want to hear what you are about to say.

Too often, prospects don't really absorb everything that happens in a pitch.

These lines will actually wake up their active listening to hear and understand your product's most important elements.

Obviously, try to not sound like Salesperson Mcgee and you've really nailed it.

#sales #excitement #growth