Motion creates Emotion
One of my top AEs has been crushing his quota.
Whenever you look at his desk, he's standing up and throwing his hands in the air as he speaks to people over the phone.
Motion creates emotion.
Emotion creates purchasing behavior.
You've may have heard this before -
95% of purchasing decisions are actually driven by emotion.
(Harvard professor Gerald Zaltman)
Focus on actions that will naturally trigger your emotions.
People aren't as logical as we may think.
#sales #growth #emotion