How’s Your Storytelling Ability?

How’s your storytelling ability?

If you’re in sales, you‘ll need to constantly work on this craft.

Here’s why -

Only 5% of prospects remember statistics.

70% of prospects remember stories.

Stats and data are extremely important, but the story you tell is what really takes your prospect to the finish line. It makes that data become relevant and applicable.

Take them on a journey and show them how your product or service has improved their life. Capture their attention. Appeal to their emotions!

Remember, that story is what they remember.

#sales #growth #storytelling